L’Oréal Argentina has come under fire from Twitter users after a series of tweets the company posted on 8 March were considered by some to be sexist and offensive.
L'Oréal Argentina accused of sexist tweets
The cosmetics company was criticised for its tweets using the #mesientomujer hashtag
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Lancôme signs Demi Moore and Zoe Saldaña as ambassadors to front longevity line
Read moreActresses Demi Moore and Zoe Saldaña will both front campaigns for Lancôme’s new Absolue Longevity MD line, the L'Oréal-owned brand’s first skin care range grounded in Longevity Integrative Science
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Marketing
L'Oréal’s Garnier advert slammed by UK watchdog over misleading hyperpigmentation claims
The L’Oréal-owned beauty brand’s advert was challenged by the UK’s Advertising Standards Authority (ASA) on whether the claim ‘clinically proven to reduce hyperpigmentation in two weeks’ could be substantiated
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Marketing
Rare Beauty and Haus Labs among beauty’s most inclusive brands. Here’s why…
SeeMe Index’s annual Inclusivity Index for Beauty revealed that Selena Gomez and Lady Gaga’s beauty brands are leading the way when it comes to inclusivity, while Kylie Cosmetics, Chanel and TirTir leave room for improvement
Skin Care
Lancôme debuts 'culturally-driven’ The Devil Wears Prada 2 collaboration. That’s all
L’Oréal-owned Lancôme has been named the signature skin care brand of 20th Century Studios’ upcoming movie, with its not-yet-released Absolue Longevity MD range at the centre of a new campaign set in the office of the movie’s fictional magazine Runway
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