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Pure London x JATC unveils compelling womenswear line-up
The inaugural Pure London x JATC show, the London festival of fashion, taking place from the 11-13th February 2024 at the iconic Olympia London, reveals an inspirational line-up of brands across the newly expanded Woman, POP and Sustainable destinations
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JATC SS24 round up
JATC SS24 day 1 saw the show’s debut in Wapping’s Tobacco Dock event space - a series of stunning wood beamed halls with oodles of natural light, all connected with an outdoor courtyard housing JATC’s baristas serving up their complimentary delectable treats for everyone to savour throughout the day