Exclusive: Rimmel London ups inclusive beauty messaging with Creator Crew launch

By Amanda Pauley | Published: 11-Oct-2023
Colour Cosmetics Marketing Digital

The group of global beauty influencers are said to assist Rimmel London in creating more inclusive and accessible make-up products and campaigns

You need to be a subscriber to read this article.
Click here to find out more.

Rimmel London has unveiled its first-ever influencer collective to create “diverse and culturally relevant products and campaigns”. 

The nine beauty influencers will

Not yet a Subscriber?

This is a small extract of the full article which is available ONLY to premium content subscribers. Click below to get premium content on Cosmetics Business.

Subscribe now Already a subscriber? Sign in here.
  • Companies:
  • COTY
See more

You may also like

Colour Cosmetics

Kylie Cosmetics makes India debut with Sephora

Read more
The Coty-owned brand worked with House of Beauty, an omnichannel distributor that works to onboard brands in India, to bring her business to the country

Trending Articles

  1. Glossier is bringing back the original Balm Dotcom formula The beauty brand divided opinion among fans of the 'OG' product when it launched the vegan update
  2. You need to be a subscriber to read this article.
    Click here to find out more.
    Bobbi Brown on life after Estée Lauder, Jones Road and beating influencers at their own game How make-up mogul Bobbi Brown bounced back with Jones Road Beauty after selling her namesake brand – which came with a tricky 25-year non-compete – and why she is ‘clapping back’ at TikTokers
  3. Chanel releases hotly-anticipated Timothée Chalamet ad for Bleu De Chanel The “deeply candid” short film shows the actor finding his authentic self amid the bright lights of fame

Upcoming event

China Beauty Expo

22-24 May | Shanghai, China See all

You may also like

Colour Cosmetics

Kylie Cosmetics makes India debut with Sephora

The Coty-owned brand worked with House of Beauty, an omnichannel distributor that works to onboard brands in India, to bring her business to the country
Fragrance

Calvin Klein signs Idris and Sabrina Elba as faces of Eternity fragrance

The S’Able Labs co-founders promote the Coty-licensed brand’s latest Eternity Aromatic scents for men and women
You need to be a subscriber to read this article.
Click here to find out more.
Marketing

Hailey Bieber and Kim Kardashian crowned beauty’s top influencers

Marketing platform Traackr reveals which content creators are having the biggest impact in make-up, skin care, hair care and fragrance
Colour Cosmetics

Kim Kardashian unveils new make-up collection in long awaited cosmetics return

Kardashian originally shuttered her KKW Beauty and KKW Fragrances brands in 2021
Colour Cosmetics

Kylie Cosmetics first-ever foundation promises an ‘airbrushed’ finish

The beauty brand’s Power Plush Longwear Foundation comes in 40 shades and is said to deliver long-lasting medium wear
Fragrance

Boss makes gaming debut with fragrance-themed island on Fortnite

The fragrance brand has teamed up with the online multiplayer game to help raise awareness of its most popular Boss Bottled scents
Fragrance

Davika Hoorne joins Gucci as luxury brand’s new face

The Heart Attack star is the brand’s first Thai ambassador and joins A$AP Rocky, Elliot Page and Julia Garner
Subscribe now