Iconic London gets experimental with debut blush range

Published: 15-Nov-2019
Colour Cosmetics

The new collection stocks six shades from coral to deep cocoa cherry

Beauty brand Iconic London has developed its first-ever range of liquid blush products.

The brand is best known for its liquid highlighters, but with this collection it is encouraging consumers to experiment with new colours.

The Sheer Blush range is available in six shades from pale pastel pink to creamy coral and deep cocoa berry (£18 each).

The gel to water formula is infused with plant extracts that are said to protect skin against pollution.

Customers can shop the range via iconiclondon.com.

Like this story? For the latest in beauty trends, product launches and retail strategy, subscribe to Pure Beauty Magazine. For more information click here

  • Companies:
  • ICONIC London
See more

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

Iconic London sued by Warner Music over unlicensed social media videos

Read more
The British make-up brand has been accused of using 165 of the record label’s songs in videos on Instagram and TikTok without a music licence

Trending Articles

  1. Cosmetics Business predicts 5 top beauty trends of 2025 in new report Preventative skin care, eyeshadow's bold return, beauty's big rebellion and more: we reveal how beauty will evolve in 2025
  2. You need to be a subscriber to read this article.
    Click here to find out more.
    Here are the beauty trends sticking around in 2025 From exosomes to cherry mania, Cosmetics Business editors pick our top five trends poised to be bigger and better than ever next year
  3. Puig to fully-own Charlotte Tilbury brand by 2031 Tilbury will retain a minority stake in her eponymous company under an extended partnership over the next five years
  4. You need to be a subscriber to read this article.
    Click here to find out more.
    UK exclusive: MAC scraps free lipstick initiative in Back to MAC recycling scheme The model, where customers are gifted a free lipstick for bringing make-up empties back to store, is being replaced with the brand’s ‘Impact for Change’ scheme
  5. Medium contrast make-up, Irish hair and ‘duck’ nails top Beauty Pie’s 2025 beauty trends The brand’s Beauty Trends Report analysed Google search data to discover the looks that will dominate next year

Upcoming event

Launch Lab: Future-Forward Cosmetics – Beyond Packaging 2025 - WEBINAR

17 January 2025 See all

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

Iconic London sued by Warner Music over unlicensed social media videos

The British make-up brand has been accused of using 165 of the record label’s songs in videos on Instagram and TikTok without a music licence
Colour Cosmetics

Iconic London transforms cult liquid highlighter into a body product

Packed with reflective pearl pigments, the product is available in 2 shades
Colour Cosmetics

Iconic London introduces new 20-strong eyeshadow palette

Featuring a soft texture and silky formula, the product is designed to be crease and flake proof
You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

BlueGem acquires Instagram native make-up brand ICONIC London

The investor behind Liberty London and Jack Wills will help the colour cosmetics brand expand into the US later this year
Colour Cosmetics

Iconic London gets prepped to glow
Colour Cosmetics

Puig to fully-own Charlotte Tilbury brand by 2031

Tilbury will retain a minority stake in her eponymous company under an extended partnership over the next five years
Colour Cosmetics

The top beauty conversations on Reddit in 2024

Reddit communities focused more on personalised tips and products tailored to particular individual features, with an increased focus on self-acceptance
Subscribe now