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    The biggest beauty activations at Coachella 2026 From a Kardashian takeover at the 818 Outpost to Hailey Bieber’s Rhode’s invite-only event and sun protection courtesy of Neutrogena, discover the best beauty activations...
  2. Tropic Skincare founder fully acquires brand from Lord Alan Sugar Susie Ma will focus on increasing brand awareness through the launch of an updated website, as well as refreshed branding and new product launches
  3. Perfumer Jo Malone breaks silence around Estée Lauder Companies’ trademark legal action Perfumer Jo Malone posted an Instagram Reel on 8 April providing her thoughts on ELC filing for trademark infringement, passing off, and breach of contract against her in the...
  4. Hailey and Justin Bieber debut first Rhode collaboration ahead of Coachella Hailey Bieber has enlisted husband, singer Justin Bieber, to launch Rhode x The Biebers, which sees the e.l.f. Beauty-owned brand enter into ‘spotwear’ alongside two...
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    Kylie Jenner’s Sprinter unveils k2o to support hydration, recovery and skin health The entrepreneur and founder of Kylie Cosmetics is adding a beauty-focused arm to her beverage brand, Sprinter, with the launch of hydration and skin health sub brand k2o by...

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