Giorgio Armani has named Italian model Vittoria Ceretti as the brand’s Global Makeup Ambassador.
As Global Makeup Ambassador, Ceretti will feature in several campaigns for the brand, licensed by L'Oréal, including a new campaign for Armani’s Luminous Silk Foundation launching this month.
In addition, Ceretti will appear in upcoming marketing promotions for both the brand’s make-up collection and skin care range.
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“Armani has been part of my life for a decade, so becoming an ambassador feels incredibly meaningful and full circle,” said Ceretti.
“I have always admired their timeless approach to beauty and the way they celebrate individuality with such integrity.
“I am honoured to represent a house I have loved for so long.”
Armani Beauty said how the model “embodies a modern femininity defined by confidence and authenticity”, and added that “her Italian roots and natural sophistication resonate with Giorgio Armani’s brand DNA”.
This is not the first time Ceretti has worked with the brand, having worked with Armani on fashion campaigns and shows over the years, making the ambassadorship a natural progression.
As a face of Armani Beauty, Ceretti follows in the footsteps of the likes of Euphoria actress Sydney Sweeney, supermodel Kendall Jenner and actress Cate Blanchett.
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