All in all, the German C&T market had a successful year in 2014. According to figures by industry association IKW, the entire cosmetics and personal care market reached turnover of just over €13.01bn in 2014, an increase of 1.6%. With the exception of smaller categories like men’s aftershaves, depilatories and so on, all of the important product sectors registered solid increases last year.
Germany enjoys growth in key beauty categories
The German C&T sector goes from strength to strength, as Annemarie Kruse discovers
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Sacheu Beauty, Estée Lauder and L’Oréal Paris most popular brands with beauty creators over 40
Read moreThese brands have gained the strongest VIT growth with beauty creators aged 40-plus in 2025, according to Traackr’s new Rising Influence #Over40 Beauty report. This is why these beauty players resonated…
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Marketing
Sacheu Beauty, Estée Lauder and L’Oréal Paris most popular brands with beauty creators over 40
These brands have gained the strongest VIT growth with beauty creators aged 40-plus in 2025, according to Traackr’s new Rising Influence #Over40 Beauty report. This is why these beauty players resonated…
Manufacturing
L’Oréal invests €60 million in Gauchy plant due to ‘strong growth’ in its perfume business
The beauty giant said it is reaffirming ‘the importance of its socio-economic footprint in France’ with this new investment in the plant, which manufactures fragrances for brands in its Luxe Division
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Skin Care
How Shiseido plans to bring Drunk Elephant back from the brink
Amid lagging sales and dealing with the aftermath of the ‘Sephora kids’ drama in 2024, Shiseido is not giving up on Drunk Elephant. With a new turnaround strategy already in play, is this enough to save the once mighty skin care business?
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