Every March beauty brands from around the world gather in Italy to showcase their latest innovations at Cosmoprof Bologna, one of the most highly-anticipated industry events of the year.
Buyers, distributors, beauty professionals and the media go to discover creative and cutting-edge products, and to find the next big-hit in beauty.
This year a record number of exhibitors – 3,033 companies from over 70 countries – flocked to the four day event to win over industry experts. Here are some of the key trends and brands to look forward to...
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