The world tour with the international platform Cosmoprof

Published: 20-Jun-2024

The Cosmoprof network continues to grow with new initiatives in the most strategic markets for the beauty sector and with new collaborations to increase business opportunities for industry professionals

The worldwide development of the international Cosmoprof network continues. The exhibition format of the BolognaFiere Group, with its prestige acquired over 55 years of events in key markets, continues to enhance its offerings to ensure constant networking opportunities for thousands of beauty industry companies and professionals. With events in Bologna, Hong Kong, Las Vegas, Mumbai, Bangkok, and, since 2024, Miami, the Cosmoprof format is the ideal partner for stakeholders interested in the global evolution of the sector, as well as for operators with specific interests in particular areas and regions.

"The strong international vocation and the ability to adapt the format's characteristics to different markets are the elements that still today determine the success of Cosmoprof Worldwide Bologna as a reference platform for a community of over 10,000 companies and more than 500,000 operators on five continents," says Gianpiero Calzolari, President of BolognaFiere. "The network evolves in line with the needs of a continuously evolving sector, developing innovative digital projects and services to facilitate operators and anticipating trends and industrial solutions. Thanks to collaboration with our partners abroad, Cosmoprof is now a globally recognised brand and allows us to continue offering advanced business solutions to support the growth of the sector."

In 2023, the global cosmetics industry reached a total value of over 570 billion dollars, according to the international agency Euromonitor International. For 2024, the sector is expected to reach a total turnover of 602.5 billion dollars, a growth of 5.7%. Overall, in recent years (since 2018), the industry has grown by 19.9%, with an average annual growth rate of 3.1%.

In this highly competitive scenario, events branded Cosmoprof stand out for their ability to simultaneously offer an exhibition of excellence, featuring the most exciting innovations from every country worldwide, and quality training moments, thanks to the contribution of prestigious experts and opinion leaders. Furthermore, specific digital services tailored to the needs of individual operators and the know-how of a highly qualified team help stakeholders increase business relationships and new projects, making Cosmoprof events an increasingly strategic experience for suppliers, manufacturers, brand owners, distributors, retailers, and operators interested in new solutions for the development of their activities.


The 55th edition of Cosmoprof Worldwide Bologna has closed last March 24 with excellent results. 3,012 exhibitors from 69 countries attended the exhibition - +4% compared to 2023. 248,500 operators arrived in Bologna from 150 countries. The presence of international stakeholders has registered a significant growth, with an increase up to 9% compared to last year. The Italian Ministry of Foreign Affairs and International Cooperation and ITA – Italian Trade Agency provided an impacting support to reach these results.

“It was an extremely positive edition, confirming the effervescence of the market, and above all the strategic importance of Cosmoprof for international operators,” declared Gianpiero Calzolari, President of BolognaFiere. “The support of ITA – Italian Trade Agency has been particularly strategic: for this edition ITA involved over 70 offices to invite delegations from the main markets. Thanks to synergies with institutions we hosted top buyers from 113 countries. After the great results of this edition, we are looking forward to returning to Bologna again for the next edition of Cosmoprof Worldwide Bologna 2025, from 20 to 23 March".


From January 23rd to 25th, 2024, the first edition of Cosmoprof North America - Miami took place at the Miami Beach Convention Centre. Thanks to the joint venture with Informa Markets and PBA - Professional Beauty Association, Cosmoprof offers a dual appointment in the United States, in Las Vegas and now also in Miami, to catch the opportunities of the most important market for cosmetics. Over 700 exhibitors participated in the first edition, representing the excellence of the supply chain, skincare & makeup, hair, and nail sectors, along with over 20,000 operators. This new edition is the ideal destination for brands looking to maximise their commercial potential in the American continent, focusing primarily on the east coast of the United States. Miami is indeed a strategic location: thanks to considerable infrastructural development in recent years, it hosts the headquarters of the main industry players, and the numerous events in the city highlight the vitality of the local business community. The next edition will be held from 21st-23rd 2025.


The next appointment in the network for 2024 is in Bangkok, Thailand, with Cosmoprof CBE ASEAN, organized by BolognaFiere, Informa Markets, and Shanghai Baiwen Exhibition Co Ltd. The event will take place from June 13th to 15th, 2024, at the Queen Sirikit National Convention Centre (QSNCC). Expectations for the third edition are very positive after the excellent results of 2023, which saw the presence of over 1,000 exhibitors and brands - 57% of which were from foreign countries - and more than 13,255 visitors, with an increase of +78% compared to the previous edition. In just a few years, the event has proven to be a strategic development opportunity for both local and international companies. In 2024 the Organizers expect over 14,000 visitors and more than 1,500 companies and brands.

Cosmoprof North America Las Vegas confirms its status as the reference appointment for industry professionals in the Americas, with particular attention to Indie Brands from the East Coast and markets in the northern part of the continent. The 21st edition is scheduled from July 23rd to 25th, 2024, at the Mandalay Bay Convention Centre. Cosmoprof North America is considered the launchpad for new brands, representing revolutionary technologies, product innovations, and new channels for production, packaging, and distribution.

Starting from Autumn, the Cosmoprof community focuses primarily Asia Pacific region. The next edition of Cosmoprof Asia will take place from November 12th to 15th, 2024 in two different venues: Cosmopack Asia from November 12th to 14th, 2024, at AsiaWorld-Expo; Cosmoprof Asia from November 13th to 15th, 2024, will be held at the Hong Kong Convention & Exhibition Centre. In 2023 over 2,400 exhibitors from 44 countries and regions and 65,582 visitors from 119 countries gathered in Hong Kong to discover and experience new trends and products for the Asia-Pacific markets. Cosmoprof Asia has confirmed its role as the leading B2B event and trendsetter in the region. In 2024 the organisers expect over 80,000 visitors and more than 2,800 companies and brands.

The last scheduled event in 2024 for the international Cosmoprof platform is in Mumbai: Cosmoprof India 2024 will be held from December 5th to 7th at the Jio World Convention Centre. Year after year, the event gathers increasing interest among operators: Cosmoprof and Cosmopack India reflect the dynamics and development of the Indian industry and offering a gateway for international players to tap into the local market and neighbouring countries such as Bangladesh, Sri Lanka, the Maldives, and Nepal. The December 2023 edition saw a significant increase in the participation of international exhibitors compared to the previous year (51% of the total). The expected attendance of over 12,000 visitors and more than 700 brands confirms Cosmoprof India as a beauty epicentre in the country. In 2024 the show will present 5 halls instead of 3, featuring a significant development.

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