This article is sponsored by Mádara
Using effective ingredients, honest claims and eco-friendly packaging, Mádara cosmetics aims to improve skin's wellbeing and appearance with its premium beauty lines.
Inspired by the Nordic culture and its climate, the brand uses blends of the region's plants and properties to create its products to improve skin health using natural and organic ingredients.
In this exclusive interview with Cosmetics Business, Mádara's founder Lotte Tisenkopfa-Iltnere talks about the brand's advanced technology, its USPs and core eco-friendly values.
Visit Mádara to access more information about the brand.
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Cosmetics Business in Conversation With...
'Cosmetics Business in Conversation With' is a series of exclusive video interviews with leading companies in the beauty and personal care industry, conducted by our award-winning team of B2B beauty journalists.
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This interview was led by Lucy Tandon Copp, Group Editor at Cosmetics Business. To learn more about the Cosmetics Business team, visit About Cosmetics Business.