According to Discovery Research Group, in 2015 the Russian make-up market totalled 62.402bn rubles (RUB). The largest market segments include eye make-up products, which contribute 33.6% of the market in value terms, and lip products (37.2%). Sales of eye make-up products in 2015 amounted to
Colour cosmetics, Russia, 2016
The Russian colour cosmetics market dipped by 0.6% in 2015 to 67.7bn rubles as consumers became more rational in their purchases
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Rhode and La Roche-Posay lead as fastest growing brands on TikTok and Instagram in May
Read moreThe e.l.f. Beauty-owned cosmetics brand, founded by Hailey Bieber, and the L’Oréal-owned dermatologist-led skin care giant were leading the way when it came to social media growth in May, according to Socially Powerful’s first Beauty Brand Global Social Index
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Colour Cosmetics
Rhode and La Roche-Posay lead as fastest growing brands on TikTok and Instagram in May
The e.l.f. Beauty-owned cosmetics brand, founded by Hailey Bieber, and the L’Oréal-owned dermatologist-led skin care giant were leading the way when it came to social media growth in May, according to Socially Powerful’s first Beauty Brand Global Social Index
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Colour Cosmetics
From concept to shelf – the untold story of 12 iconic beauty products
La Roche-Posay’s Anthelios sunscreen, YSL Beauty’s Touche Éclat, MAC Cosmetics Viva Glam, CeraVe’s Moisturising Cream and Clinique’s Black Honey are all category-defining beauty items. CB reveals how these products, and several others, have stood the test of time to remain bestsellers
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Tubing mascaras category boom and the new launches taking it mainstream
With Merit the latest beauty brand to unveil a tubing mascara formula, make-up giants are continuing to shift from traditional mascaras to tubing alternatives. Cosmetics Business explores the tubing revolution and the best launches to come as a result
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Colour Cosmetics
Gen Z are still the most sought-after beauty demographic, but for influence, not spend
With Gen X and boomers now beauty’s biggest spenders, Gen Z’s power play is changing behaviour. This group is demanding premiumisation with accessibility from brands in 2026, as well as a genuine cultural connection, which makes winning this group over a critical future investment