“In times of economic uncertainty and deceleration, Colombian women tend to just use basic products but never neglect facial makeup,” says Euromonitor International. “Colour cosmetics have some aspirational characteristics so when they are able to, women
Colour cosmetics, Colombia, 2016
As the second largest cosmetics market in South America, Colombia is home to women who like to look good
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Cushion compacts have risen in popularity. These are 2026’s best launches so far
Read moreThe K-beauty-inspired complexion sub-category is growing in popularity as make-up brands across the globe invest in cushion compacts. But what makes these products so popular and are they more than a passing trend?
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Colour Cosmetics
Cushion compacts have risen in popularity. These are 2026’s best launches so far
The K-beauty-inspired complexion sub-category is growing in popularity as make-up brands across the globe invest in cushion compacts. But what makes these products so popular and are they more than a passing trend?
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Colour Cosmetics
Battle of the lashes: why major beauty players are eyeing blockbuster mascara launches
Driven by innovation and premiumisation, the mascara category is outperforming amid softness in the wider make-up category, with players such as L’Oréal, Estée Lauder Companies and Coty all competing to claim the top spot
Colour Cosmetics
L’Oréal sales surge 7.6% in Q1 driven by ‘step up’ in innovation
L’Oréal CEO Nicolas Hieronimus has hailed a ‘great start’ to the year, with performance ‘significantly’ ahead of the market and ‘encouraging’ signs in the skin care category, plus a limited impact of the Middle East conflict so far
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Colour Cosmetics
L’Oréal Paris taps into cultural zeitgeist with The Devil Wears Prada 2 collaboration
L’Oréal Paris’ campaign with The Devil Wears Prada 2 brings Runway – the fashion magazine at the heart of the upcoming movie – to life in a humorous way, helping the brand to ‘show up in a moment that defines beauty and pop culture’