Like it, or not, the Kardashian-Jenner clan has become one of the greatest influences over Western beauty ideals in the past decade.
Body positivity: Why the 'noble face' movement is set to break China's tough beauty rules in 2019
Beauty empowerment movements have almost become common place in the west, but 'gaojilian' is rising up against beauty ideals and plastic surgery in China
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Opinion: How can beauty brands navigate the ‘confessional era’?
Read moreBeauty is shifting away from curated, filtered narratives to raw, exposed and emotionally candid messaging, says Bloom agency’s Ishbel Lohman. This is how brands can embrace the realism authentically
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Media
5 major beauty fails of 2025: sun burn tanning trends to dystopian skin care
The Cosmetics Business team share their views on the 2025 beauty moments that are best left behind as we head into 2026, from sun burn tanning trends and insincere advertising, to unnecessary skin care aimed at young children aged three-plus
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Marketing
YSL Beauty’s ‘Abuse is Not Love’ campaign spotlights intimate partner violence during the holidays
Abuse often escalates during the holiday season, as the L'Oréal-owned brand’s ‘Abuse is Not Love’ campaign’s latest report spotlights, helping to raise awareness around Intimate Partner Violence
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