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Medik8 bills generative artificial intelligence as the future of beauty marketing
Read moreMedik8 is utilising 3D AI ‘Digital Twin’ technology to significantly cut down the time it takes to create content. Here’s why the science-backed, L’Oréal-owned skin care brand believes in the future of artificial intelligence
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Skin Care
Medik8 bills generative artificial intelligence as the future of beauty marketing
Medik8 is utilising 3D AI ‘Digital Twin’ technology to significantly cut down the time it takes to create content. Here’s why the science-backed, L’Oréal-owned skin care brand believes in the future of artificial intelligence
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Marketing
Sacheu Beauty, Estée Lauder and L’Oréal Paris most popular brands with beauty creators over 40
These brands have gained the strongest VIT growth with beauty creators aged 40-plus in 2025, according to Traackr’s new Rising Influence #Over40 Beauty report. This is why these beauty players resonated…
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Marketing
Lavish influencer events are leaving a bad taste. Is it time to kill off tone-deaf marketing?
All-expenses-paid influencer events are showcasing the ugly side of the beauty industry, as more consumers raise an eyebrow at the lavish displays set against the global cost-of-living crisis and industry job cuts and closures
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Colour Cosmetics
Nostalgia is the real winner of 2025 as discontinued beauty products make a comeback
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