In the fragrance industry, attars are treasures that have truly stood the test of time.
The term ‘attar’, also known as ‘ittar’, is of Arabic origin and means ‘aroma’ or ‘perfume’.
Experts believe this term comes from the Persian word ‘atr’, meaning ‘fragrance’.
These fragrances, which have been prized for centuries in many different cultures, offer us a distinctive experience, one that is deeply ingrained in the history of perfumery.