The sweet smell of novel innovation at Beautyworld Middle East 2023

Published: 22-Sep-2023

Get ready to be captivated by Iberchem's latest fragrance collection for fine perfumery and home fragrances at Beautyworld Middle East

Iberchem are thrilled to announce their return to Beautyworld Middle East for the 15th consecutive year. Iberchem, a European fragrance house, specialises in designing and manufacturing innovative fragrances for fine perfumery, personal care, and cosmetic products.

Their team of award-winning perfumers, including a dedicated Middle East division, have crafted thousands of exceptional and exclusive fragrances for well - established brands worldwide.

Each year, they wow visitors at Beautyworld Middle East with their unique olfactory concepts. From augmented reality to live painting, they utilise creative techniques and imaginative presentations to feature captivating fragrance collections.
But they offer more than just alluring scents; providing immersive sensory experiences that bring novel dimensions to their olfactive solutions. In 2020, they added an exciting olfactory element to the Spanish Pavilion at Dubai Expo 2020, featuring "A World of Scents." Visitors were enchanted by this multisensory experience at various locations within the exhibition, including the VIP lounge and the Beautyworld Middle East Awards ceremony.

This October, make sure to visit them at Sheikh Saeed Hall 1 Stand S1H28 to explore their latest collection of fine fragrances and home fragrances, created with passion and innovation. Additionally, prepare to be charmed and excited by an entirely new concept that will tantalise your senses!

Don't miss your chance to visit Iberchem at Beautyworld Middle East, Stand S1H28

Click here to register!

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