Exclusive: Vieve unveils new foundation and UK roadshow

By Amanda May | Published: 22-Aug-2024
Colour Cosmetics Retail

The beauty brand of make-up sensation Jamie Genevieve is touring four UK cities to promote its biggest launch yet – Skin Nova Complexion Balm

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Vieve, the make-up brand founded by Scottish influencer Jamie Genevieve, is hosting its first UK roadshow to unveil its new foundation.

The beauty brand will visit four UK cities – Birmingham, Liverpool, London and Manchester – in August and September.

The Vieve on Tour pop-up, created in partnership with creative agency Backlash, will debut the brand’s new foundation launch

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