The Bluebeards Revenge

Activities: Male Grooming

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The Bluebeards Revenge gives packaging a ‘radical’ makeover

The men’s grooming brand has redesigned all of its packaging to improve recyclability and reduce waste
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Regulatory

Killed for a clean shave: Why the badger deserves better from the male grooming industry

The men’s shaving market is beauty’s biggest exploiter of badgers. Here Cosmetics Business examines how our four-legged friends ended up at the centre of a dark and damaging trade – and why a break with tradition is long overdue
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Mintel urges men’s brands to address mental health in campaigns

In recent years, male grooming brands and barbershops have stepped up to help tackle harmful stereotypes of men
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Male Grooming

World Mental Health Day: Why male grooming brands should get involved

Close to 800,000 people die due to suicide every year, which is one person every 40 seconds. Cosmetics Business discovers how brands can help battle the global epidemic
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Media

Cosmetics Business reveals the top 5 trends disrupting men's care in new report

As stereotypes are banished and wellness moves in, brands are now addressing more of the very real needs men have
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New year, new you: Three quarters of men make beauty resolutions for 2019

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Male grooming brand The Bluebeards Revenge reveals 2 new hair tonics

Designed to promote natural shine with a super-light hold, the products are available in the brand’s classic and cuban scents
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