SEQENS sharpens focus on high-purity ingredients and sustainable innovation

Published: 31-Mar-2026

SEQENS is entering a new chapter defined by a sharper and more coherent strategic focus. Building on decades of fine chemistry and pharmaceutical expertise, the group is refocusing its efforts on the areas where it delivers the strongest value for the beauty and personal care industry: highpurity catalogue ingredients, sustainable performance materials and worldclass custom manufacturing services. This renewed direction reflects SEQENS’ intention to deepen its support to brands seeking efficiency, reliability and responsible innovation

A central pillar of this positioning is Salicylic Acid, for which SEQENS remains the only European producer. Through vertically integrated manufacturing and continuous process optimization, the company offers a market leading lowcarbon grade, enabling formulators to combine efficacy, regulatory confidence and reduced environmental impact. Applications span acne care, exfoliating skincare, scalp health and multifunctional formulations.

SEQENS is also accelerating the transition toward more sustainable solutions with its next generation AdvensProtect Green diols, designed as renewable, highperformance alternatives to traditional petrochemical glycols.

These ingredients support brands in developing formulations that meet rising expectations in naturality, safety and ecoefficiency—all without compromising sensoriality or stability.

In parallel, SEQENS reinforces its longstanding role as a strategic custom manufacturing partner, offering tailormade actives, functional ingredients and fragrance molecules produced in Europe under stringent quality and regulatory standards.

With five R&D centers and multidisciplinary scientific teams, the group accompanies customers from early design to industrial scale-up, ensuring robustness, compliance and longterm supply reliability. This focus aligns with SEQENS’ stated priority to remain committed to the personal care market with a targeted, highvalue portfolio of performance ingredients and custom solutions.

Through this clarified strategy, SEQENS reaffirms its mission: to empower the beauty industry with trusted chemistry, sustainable innovation and advanced manufacturing excellence, supporting brands in shaping the next generation of high-performance and responsible beauty.

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