Seppic launches Sepifriend, a dedicated ingredient line for pet care

Published: 8-Oct-2025

Leveraging its expertise in animal health, cosmetics and nutrition, Seppic expands its portfolio with Sepifriend™, a comprehensive range of ingredients dedicated to pet hygiene, care and supplementation.

With a global pet population exceeding one billion 1 , the pet care market is experiencing significant growth, with an expected CAGR of 5.7% from 2022 to 2030 2 . This trend is being driven by the increasingly important role that pets play in households, particularly in Europe and the United States.

To meet this demand, Seppic has created Sepifriend™, a brand new range of specialty ingredients for pet care products.

Sepifriend™ offers a complete solution with 11 carefully developed ingredients designed to meet formulators’ needs across pet hygiene, care and supplementation. This line includes: foaming and solubilizing agents, rheology modifiers, an emulsifier, an emollient, topical active ingredients with dermo-purifying, soothing and skin repairing functions and, even, a supplementation active ingredient to help address common skin and coat issues in dogs.

With an approach dedicated to pets, Seppic ensures that each Sepifriend™ ingredient undergoes a stringent process, including thorough chemical and toxicological assessments.

A major innovation supporting this safety commitment is the development of an innovative in vitro toxicological model on a Reconstructed Canine Epidermis, developed in collaboration with a partner. This model demonstrates good skin tolerance of the topical ingredients, making them suitable for leave-on and/or rinse-off pet care formulations.

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