Pure Beauty Awards launches new advertising category

Published: 19-Apr-2016

Award recognises the best beauty campaigns

The Pure Beauty Awards is back and it's bigger and better than ever!

This year’s awards will highlight the amazing job brand owners, PR agencies and marketers do to promote their brands across all print and online channels.

Our industry’s proud marketers and PR’s will have the opportunity to get recognition, not only in front of their peers, but also in front of their existing clients and potential future ones too!

Best Trade Advertising Campaign – New category for 2016
The Best Trade Advertising Campaign celebrates how the industry communicates new products and concepts to the retail market. Brands need to engage with retail at many levels so a campaign can take multiple forms with print advertising, websites, digital videos, social media and blog posts all providing channels to develop awareness and interest.

All campaigns are eligible for entry, including:

  • print
  • online
  • video
  • social media
  • blogs

Get your work seen by brand owners and professionals from the beauty industry by entering your campaign into this year’s Pure Beauty Awards. You might get the chance to enhance your reputation, impress your clients and potential clients by being awarded the title of the ‘Best Campaign of the Year’.

Who can enter?
The Pure Beauty Awards is open to any brand, PR agency or marketing services provider who contributed to a campaign or communication as outlined in the category description.
International companies and brands may also enter, however all projects and campaigns need to be developed for a UK-based audience.

Qualifying period
The advertising campaign must have taken place between September 2015 and September 2016.

What will be considered?
Our judges, who will be narrowing down the entries for the shortlist will be looking at creativity, innovation, impact, design and how the campaign or initiative communicates the product or brand’s values to the retail market.

Entering the awards

  • Visit purebeautyawards.com, click on ‘Award Entry’ and fill out the awards entry form.
  • Enter the brand and campaign name in the title field followed by a description of up to 100 words, including relevant links to demonstrate your campaign and the dates when it took place. Proceed to payment to complete your award entry.

  • IMAGES - Once you have paid you can upload your images. Images must be no bigger than 10MB in size, let us know if this is a problem.
  • VIDEOS - If you wish to send us a video relevant to your entry please include the link in your product description.

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