Puig expands Barcelona headquarters with new sustainable tower

By Julia Wray | Published: 7-Nov-2023

With the new site accommodating 485 employees, Puig's building is the latest beauty HQ to support a hybrid model of working

Puig has opened a second tower at its headquarters in Barcelona, Spain. 

The new building is situated next to the Jean Paul Gaultier fragrances and Byredo owner’s first tower in the city’s Plaza Europa business area, which opened in 2014.

Comprising an operations hub and innovation centre, the site will accommodate 485 employees following its official inauguration in the first quarter of next year.

The 226,040sqft, 20-floor building was designed by GCA Architects with numerous sustainable features, including on-site photovoltaic and solar thermal energy production systems, which can offset the building’s operational carbon footprint by 25%, and electric vehicle chargers in its three-story parking area.

Building construction waste, meanwhile, was sent to authorised waste-management facilities for treatment and recovery. 

In a statement, Puig said: “It [the tower’s] flexible interior design also provides a range of space solutions and cutting-edge technologies, giving way to a set of dynamic and collaborative work environments for employees to foster creativity and innovation in the current hybrid model of working.”

The opening of Puig’s new Barcelona tower follows the inauguration at the start of the year of the brand owner’s US office, based in Miami, Florida. 

Recent months have also seen several other big name beauty companies open working spaces designed to encourage innovation and support hybrid work rhythms.

In September, Germany’s Beiersdorf opened a campus in Hamburg, featuring a headquarters whose room modules and furniture selection were chosen by employees and tailored to agile working methods. 

Meanwhile, last summer saw ​​L’Oréal Group open its second US headquarters in El Segundo, California, with a list of amenities including indoor and outdoor networking and collaboration spaces, on-site health and wellness spaces and a dog-friendly office environment.

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