Profile
We believe that taking care is taking action.
We take care when we act.
A caress, a smile, a simple gesture of kindness, the blooming of a flower. Any small change for a better living. Taking care is the force that moves us forward.
It is also our commitment to people, communities and our planet. We care and take action for them.
We care by combining nature and science to capture the essence of the Earth on our high-quality products.
We care by partnering with our clients and co-creating with them to meet their needs.
We care by anticipating trends to create the latest formulations, working with agility and effectiveness.
We care by inspiring our clients and motivating our teams to keep growing together.
And because we take care, we create natural ingredients that spread positive emotions and allow every person to find their own way to express their beauty.
Provital Do Care.
Latest launches
Unlock the secret to a stunning and irresistible hair
Composition:
Obtained from the seedless pulp of the Rosa canina fruit
Activity:
- Reparative action that effectively recovers the lipid layer of the hair cuticle by increasing its hydrophobicity in just one application.
- It returns the cuticle to lipidic levels of healthy hair.
- Also revitalizes sensory attributes, making the hair softer, and more manageable.
Category:
- Global protection
- Repairing
Sustainability:
- 100% natural origin (ISO16128)
- COSMOS Approved
- Vegan compliant
- China Compliant (NMPA & IECIC)
Innovation:
- The effect persists even after rinse-off
- Cosmos compliance oleic sunflower oil
Emulating an ecosystem for a multi-ome skin protection
Composition:
- Endophytic Yeast Extract (Kwoniella mangroviensis) from the bark of the cork oak (Quercus suber)
Activity:
- A barrier-strengthening active that, thanks to its symbiotic provenance, provides the skin with a self-restructuring capacity.
- Exposomic research proves how Shiloxome™ prevents ROS formation (in vitro) and maintains the microbiome diversity (in vivo).
- A comprehensive in vivo Lipidomic analysis evidences its reinforcement on the whole lipidome profile and a reduction on lipid peroxidation created by pollution.
- A Transcriptomic in vitro study demonstrates how it stimulates crucial cellular aging processes.
- An in vivo instrumental analysis quantified statistical significance in the improvement of key parameters for skin aging
Category:
- Well-aging
- Barrier Care
Sustainability:
- Biotechnological active sustainably obtained from Provital’s new flagship Triplobiome™ Technology
- 100% natural origin (ISO16128)
- COSMOS Approved
- Vegan compliant
- China Compliant (NMPA & IECIC)
Innovation:
- 1st Ecosystem Ingredient ever powered by Triplobiome™ Technology
- Broad multi-omic analysis proving an all-encompassing efficacy on the skin’s barrier
- First-of-its-kind bioinformatic enrichment analysis of the whole lipidome in vivo
Inspired by the Deity of the Seas to challenge hair breakage.
Composition:
- Palmaria Palmata extract
- Arginine
Activity:
- Hair volume and strength boosted through an optimized enzyme-assisted extraction process.
- Strengthening action on the cuticle, thanks to reconstructive biomolecules.
- Split ends prevention thanks to the film-forming effect of Palmaria palmata seaweed.
- Hair fibre resistance from the inside out, enhanced with arginine.
- Reconstructive effect on hair fibre, similar to keratin.
Category:
- Repairing/Strengthening
Sustainability:
- Exclusive enzymatic extraction process that optimizes yield reducing environmental impact.
- 100% natural origin (ISO16128)
- COSMOS Approved
- Vegan compliant
- China Compliant (NMPA & IECIC)
- Non-GMO
Innovation:
- +55% of biomolecules (peptides and proteins) thanks to an exclusive enzymatic extraction process.
- Specifically, peptides increase by 79%
Resynchronising the skin’s natural biorhythm.
Composition:
- Lactococcus Ferment Lysate
Activity:
- A biotechnological vegan solution to regulate the skin’s circadian clock.
- A postbiotic natural active with tested chrono-protective activity against blue light.
- A repairing and detoxifying ingredient for integrated and healthy well-aging.
Category:
- Well-aging
Sustainability:
- Biotechnological active sustainably obtained from the plant-based fermentation of the probiotic bacterium Lactococcus lactis.
- 100% natural origin (ISO16128)
- COSMOS Approved
- Vegan compliant
- China Compliant (NMPA & IECIC)
- Non-GMO
Dermohacking senescence through the eternal power of plant stem cells.
Composition:
- Althaea Rosea Flower Extract
Activity:
- Leverages technology for a tailored biological action on senescent skin cells.
- Senolytic activity: Selective and dose-dependent apoptotic effect on senescent dermal fibroblasts (HDF). This in vitro study ranked as TOP10 poster in IFSCC 2020.
- Clinically proven to significantly promote a healthy glow, an elastic recovery, a decrease in skin sagging, a skin redensification and such a visible decrease in wrinkle depth and volume that the periocular area recovers almost 6 years of age.
- AI-proved well-ageing power of over 3 years less on visual apparent age of volunteers.
Category:
- Well-aging
Sustainability:
- Biotechnological active sustainably obtained from lab-grown flower stem cells of Althaea rosea.
- 100% natural origin (ISO16128)
- COSMOS Approved
- Vegan compliant
- China Compliant (NMPA & IECIC)
- Non-GMO
Innovation:
- Provital’s 1st Dermohacking Ingredient
- 1st senolytic activity ever awarded in cosmetics
- New age estimation system used in vivo, based on Artificial Intelligence
KERASCALP™ (71900) (new anti-greying tests), a healthy scalp for healthy hair.
Overall hair well-ageing action with a popular Ayurvedic and natural adaptogen ingredient.
Composition:
- Phyllanthus emblica
Activity:
- Acts on signs of scalp ageing before they appear
- Prevents hair follicle miniaturization and weakening
- Preserves the stem cell niche related to hair follicle strength and pigmentation
- Rebalances the scalp and favours revitalized, shiny hair
- Reduces and prevents premature hair greying
Category:
- Scalp and air well-ageing / Hair-loss (hair, beard, eyebrows) / Hair-greying (hair, beard, eyebrows)
Sustainability:
- 100% natural origin (ISO16128)
- Active ingredient COSMOS approved
- Vegan compliant
Innovation:
- Reported for the first time by Provital: Amla dual action against hair loss and greying
SCULPUP™ (71280)
Push-up and volume effect of bust and buttocks with smart proadipogenic blackberry.
Composition:
- Rubus fruticosus
Activity:
- Firmness & volume
- Address men and women who want to enhance their body contours and are looking for a bust & buttocks lifting and filling effect in key moments in life such as post-pregnancy, post-breastfeeding, menopause, post-diet, post-weight loss or to counteract the effects of a lack of exercise.
- Modulates significantly half the genes that change during adipogenesis, 3,500 in total. Pro-adipogenic activity demonstrated with transcriptomics.
- Up to one extra bust cup size and up to 3 cms buttocks circumference. Caucasian and Brazilian panel.
Category:
- Body sculpture/Body volumisers/Firming
Sustainability:
- Certified Organic Blackberry
- Active ingredient COSMOS certified
- 100% natural origin (ISO 16128)
- Vegan compliant
- Preservative-free
Innovation:
- Smart proadipogenic activity.
- Enhances bust and buttocks contours with no fibrosis.
- Patent pending.
POMARAGE™ (72920)
A well-aging active resulting from the upcycling of by-products from apple processing in local industry.
Composition:
- Pyrus Malus (Apple) Fruit Extract
Activity:
- A well-aging ingredient resulting from an agro-cosmetics symbiosis between Provital and a local supplier (Mooma®) to upcycple the apple waste into a qualitative active.
- Thanks to its polyphenol-rich raw material, the health-giving properties of apples are also reflected in the improvement of the skin's extracellular matrix and the re-densification of the dermis.
- Active’s action based on the endogenic production of collagen and hyaluronic acid, as well as on the reduction of inflammatory and cellular senescence processes.
Sustainability:
- One step further on the journey towards circular beauty.
- Cosmos approved
- 100% Natural Origin (ISO16128)
- Traceable sourcing
- Locally sourced (Km-0)
- Vegan Compliance
- Preservative-free.
ETHICSKIN™ (71150)
A multifunctional active developed and produced around an internationally recognized ethical initiative in Querétaro, Mexico.
Composition:
- Heterotheca Inuloides Flower Extract
The project:
- A step forward towards a just world and a sustainable future
- A collaboration with Mujeres y Ambiente, an association of local farmers and entities in Mexico that was supported by the United Nations Development Programme (UNDP)
- Awarded with the Equator Prize 2020 - which qualified the project as “an example of successful biodiversity conservation through the sustainable use of genetic resources”
- With this ingredient, Provital was the first cosmetic supplier to get an IRCC (Internationally Recognized Certificate of Compliance) under the Nagoya Protocol, providing a guarantee of its fair approach to ingredient sourcing.
The active:
- ETHICSKIN™ (71150)effectively regulates the gene expression of multiple mechanisms inducing the self-improvement of the skin
- Tested in a mixed and multi-ethnical panel, ETHICSKIN™ (71150) significantly improves many skin features related to skin health, generating a preventive and inclusive path to skin well-ageing.
Sustainability:
- Cosmos approved
- 100% Natural Origin (ISO16128)
- Traceable sourcing
- Fair and equitable sharing of benefits (ABS)
- Vegan compliance.
A skin renewal kind to the skin and to the planet with polyhydroxy acids...
Composition:
- Gluconolactone
- Mel
- Lactobionic acid
Activity:
- The all-round hydroxy acid for progressive exfoliation
- A renewal that is kind to the skin and the planet
- Full of sweet promise, enhanced with award-winning and locally produced honey
- The most inclusive alternative to glycolic acid
- Same keratolytic effect as alpha hydroxy acid with no irritation
- Strengths the epidermis, hydrates and prevents ageing
Sustainability:
- COSMOS compliance
- 100% natural origin (ISO 16128)
- Locally produced
- Halal Certificate
Care for reactive skin with the sensory receptors of the skin. Sensocosmetics approach.
Composition:
- Humulus lupulus extract
Activity:
- Activates the sensory bitter taste receptors that calm the skin
- Improves the quality of life of reactive skin
- Makes reactive skin more resistant to inflammation
- Optimises anti-dermatitis microbiota
- Prevents the vicious cycle of dermatitis and superinfection
- Reduces inflammatory sequelae
Sustainability:
- Organic, traceable, ethically-sourced, km 0
- COSMOS certified
- Conservatives free
Composition:
- Gluconolactone
- Mel
- Lactobionic acid
Beauty is not the key to happiness. Happiness is the key to beauty.
Composition:
- Cucurbitaceae
Activity:
- Well-ageing
- Balances the epigenetics of mature skin and restores radiance
- Combats tech neck syndrome
- Harmonizes emotional capital for natural beauty
- Impacts on emotional wellbeing. Demonstrated using Artificial Intelligence.
Beyond hydration.
Composition:
- Lithothamnium calcareum
- Oryza sativa.
Activity:
- Seboregulating
- 120 hours of moisturizing power
- Helps in the recovery of damaged skin
- Reinforces the barrier function
- Preserves water content
- Responsible sourcing.
Reduces the appearance of stretch marks.
Composition:
- Astragalus Membranaceus
- Codonopsis pilosula.
Activity:
- Body sculpture
- Visible improvement after only 28 days
- Helps in the recovery of damaged skin
- Combines two plants used in traditional Chinese medicine to improve Qi, “the vital flow of energy”
- Not only reduces the appearance of stretch marks but also improves skin condition.