Pint-sized beauty: Sephora opens its smallest store ever

Published: 26-Jul-2017
Retail

The first of its kind, the intimate Sephora Studio is just 2,000sqft and features an optimised design

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Sephora has opened its smallest store to date located at Newbury Street in Boston, US.

The Sephora Studio is a new concept for the LVMH-owned retailer and features just 2,000sqft of selling space.

With an emphasis on personalisation, the intimate set-up features

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