Bologna, 25 March 2026 – Pennelli Faro will exhibit at Cosmopack Bologna 2026, the leading event for the international beauty supply chain within Cosmoprof Worldwide Bologna, taking place from March 26 to 28 at Bologna Fiere (Hall 15 – Booth B10/C13).
For the 2026 edition, the company will present a completely renewed stand, designed as an immersive space with sinuous, flowing lines guiding visitors through the Experience the Feeling™ philosophy. Conceived as a sensorial journey, the environment allows visitors to explore materials, fibers, shapes and application gestures, reflecting Pennelli Faro’s vision of the brush as an integral part of the formula and product experience.
Alongside its Made in Italy private label collections, the company will introduce four Focus concepts and two Trend Directions that highlight how applicators are evolving alongside new formulas, hybrid textures and increasingly specialised techniques.
The Focus concepts include:
- DUO, a multifunctional range of double-ended applicators designed for versatile face, eye and skincare routines.
- Soft Tech, ultra-soft yet highly technical brushes developed for next-generation complexion formulas.
- Concealer Studio, five precision tools dedicated to concealer and micro-sculpting techniques.
- Origami Arco – Face & Eye, the latest evolution of the patented Origami® family, engineered to adapt perfectly to baked formulas and facial contours.
Pennelli Faro will also expand its brush cleansing range with new care solutions including a vegetable soap, refill system, liquid shampoo and portable antibacterial spray, supporting proper hygiene and tool maintenance.
The company will further present two Trend Directions for 2026: Bold Mélange, featuring Dermocura® synthetic filaments with refined mélange color blends and subtle degradé effects, and Futura Sculpture, an evolution of the company’s additive manufacturing technology creating sculptural, highly customisable applicators with strong architectural identity.
Pennelli Faro will also participate in the Boutique charity initiative promoted by Cosmoprof Worldwide Bologna in collaboration with Ageop Ricerca Odv. For the 2026 edition, the company has created a special-edition synthetic powder brush dedicated to the project, whose proceeds will support Ageop’s activities for children and young people with cancer and their families.
With the new Focus&Trends, Pennelli Faro reaffirms its commitment to combining advanced technical research, ergonomic development and design excellence — empowering brands to elevate both formula performance and market positioning in a rapidly evolving beauty landscape.
