Nudestix, the self-proclaimed 'no make-up' make-up brand, has teamed up with social media star Summer Mckeen to help consumers get a sun-kissed glow.
Featuring four multi-purpose products, the limited edition Summer Proof kit is inspired by Mckeen's beachside lifestyle and includes products for eyes, lips and cheeks.
Taylor Frankel, co-founder of Nudestix, said: "We love Summer's carefree style and feel that she embodies the everyday Nudestix girl.
“Summer curated a collection of Cali-girl essentials – whether you're going for a surf or having brunch by the beach.
"The Summer Proof kit is everything you need for that effortless glow on-the-go."
The 20-year-old California native rose to fame by posting beauty and fashion reviews on her YouTube channel, and also stars in Snapchat reality series Endless Summer, which documents her life in Laguna Beach.
Mckeen added: “I love make-up that is natural-looking, easy to throw into a beach bag and quick to apply.
“My Summer Proof collection is for all the babes out there making beautiful memories this season.”
The Summer Proof kit (US$69) includes: Nudies Bloom in Cherry Blossom Babe, said to provide a sheer glow for eyes, cheeks and lips; Nudies Matte Bronze in Bondi Bae, a matte bronzer with a dual-ended soft colour balm and blending brush; Magnetic Nude Glimmer in Bronzi Babe, a luminous skin brightener and highlighter; and Nude Plumping Lip Glace in Nude 02, a moisturising and plumping lip oil, all housed in a pink beach bag.
It is available exclusively from the brand's website nudestix.com.