US direct seller Nu Skin is under investigation by the Chinese government over allegations that it conducts illegal business practices in the country. The investigation by China's State Administration for Industry and Commerce (SAIC) follows media reports by The People's Daily, the official newspaper of the Communist Party of China, that Nu Skin “had been exaggerating its influence and creditworthiness in company brochures” while also carrying out direct marketing practices that involved "brainwashing" and “illegal multi-level marketing”.
Not yet a Subscriber?
This is a small extract of the full article which is available ONLY to premium content subscribers. Click below to get premium content on Cosmetics Business.
Subscribe now Already a subscriber? Sign in here.