Pure Beauty

endota Australia expands its international distribution network

Published: 16-Dec-2020

Australia’s largest and most loved day spa network, endota, will expand its product footprint with local distributors secured in Canada and New Zealand. Both markets are set to launch the Australian made products* to consumers early December.

Voted Best Australian Beauty Brand in the Prix de Marie Claire 2018 and 2019 Beauty Awards, and most recently taking home Most Sustainable Moisturiser and Best Natural Sun Care Product in the Global Beauty & Wellness Awards, endota founder Melanie Gleeson is excited to bring the best of Australian skincare to Canada and New Zealand.

“We’re thrilled to be working with distributors on the ground in Canada and New Zealand to bring our extensive range of skincare to their local markets.

"At endota, we combine the best of Australian native and natural ingredients to deliver real results and are confident beauty lovers in Canada and New Zealand will grow to love the products just as much as we do here in Australia,” commented Melanie Gleeson.

With a key focus on local spa distribution, endota’s range of products will be available in Canada at Spa Magnolia, an award-winning spa known for its natural and organic beauty products and treatments, as well in select day spas and online.

The Canadian distributor commented, "What the world needs now, more than ever, is the opportunity to integrate self-care into a daily routine. Melanie Gleeson's vision for endota is captivating and delivers an all-encompassing collection of wellness and skin care treatments for the professional spa, and now with the launch of the endota retreat, you can choose from a selection of wellness masterclasses at home.

"I am ecstatic to introduce the brand to Canadian spas through our distribution centre at PSB, and feature endota in my own spa, The Spa Magnolia in Victoria BC. As a beauty professional for the past two decades, I have experienced many products, endota checks all the boxes and more. Smart and conscious aging has replaced "anti-ageing", the emerging paradigm of genuine beauty through each and every stage in our lives is represented so beautifully with endota!"

From early December, endota’s award-winning products will be available in store and online in New Zealand, including Smith & Caughey’s and select Life Pharmacy.

The New Zealand distributor commented: “This year has seen a shift in buyer behaviour with customers looking to bring the spa experiences and salon quality results into the comfort of their homes, in order to be able to keep up with regimes at times when a salon visit isn’t possible.

"We are very excited to be partnering with endota and bringing the New Zeland customer the ultimately eco-luxe wellness brand which has women and wellbeing in the heart of everything they do.

"Like the fabulous product ranges, the team at endota are also a cut above and are a true testament to this wonderful company and brand. The future for endota is very bright and we are thrilled to help and be a part of endota's next steps into global expansion.”

With over 100 plus spas across Australia and 185 products under its umbrella, endota’s offering also includes a new online Retreat wellness program for consumers, as well as a government recognised training organisation, the endota Wellness College, for those interested in a career in beauty and wellness.

Guided by the Indigenous meaning of endota, ‘beautiful’, every spa treatment and product is developed with this sentiment and the brands sustainable values in mind.

With distributors in Thailand, New Zealand and Canada, endota is looking to continue its international expansion. If your business is interested in distributing the ‘Best Australian Beauty Brand’ into other markets, and your business shares our values of intent, connect, truth and balance, as well as a love of the wellness industry and making others feel better, then we would love to hear from you at export@endota.com.au.

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