Reckitt Benckiser plots to sell Veet, Clearasil, E45 and Scholl in portfolio shake-up

29-Sep-2020

A potential divestiture of the UK company’s personal care brands could be on the cards as its hygiene business outperforms amid the pandemic

Reckitt Benckiser is said to be planning a sale of its personal care brands, including Veet and Clearasil.

Four sources familiar with the matter are reported to have said on Monday that the UK consumer goods company is preparing to sell some of its non-core personal care brands as part of a package that also includes E45 and Scholl, according to Reuters.

The price tag for the sale could land Reckitt Benckiser £1bn.

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