Oriflame remains bullish after strong Q2

Published: 11-Aug-2010
Body Care Colour Cosmetics Fragrance Hair Care Male Grooming Skin Care Finance Sun Care

Swedish cosmetics group posts 19% increase in Euro sales


Swedish cosmetics group Oriflame has posted a 19% increase in Q2 2010 Euro sales to €375m with pre-tax profits increasing from €38.7m to €44.3m and net profits up from €22.6m to €29.5m. The quarterly results bring total first half 2010 sales to €736.8m, a rise of 12%.

Oriflame is maintaining its generally bullish forecast for the full year though noting that the focusing of considerable resources on growth will mean some short-term effect on profitability. The company has also said that business conditions in the Iranian market have worsened and the trend has now escalated, leading Oriflame to evaluate its options in this market.

  • Companies:
  • Oriflame
See more

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Sustainability

Top 50 beauty brands 2023: Which country’s brands are booming?

Read more
Which country’s brands gained in value in 2023 and which brands joined or fell off Brand Finance’s beauty league table this year?

Trending Articles

  1. Jane Lauder to step down from Estée Lauder Companies role Lauder’s career at ELC, which most recently saw her take on Chief Data Officer and Executive VP Enterprise Marketing roles, spanned 28 years
  2. British Beauty Council joins with Charlotte Tilbury backer Venrex on start-ups fund The investment fund is aimed at early-stage businesses, particularly female-owned ones
  3. You need to be a subscriber to read this article.
    Click here to find out more.
    The untold story of CeraVe’s Moisturising Cream The L’Oréal-owned drugstore skin care brand lifts the lid on how its 18-year-old cream has become a category-defining item in Cosmetics Business’s new ‘Untold Story’ series
  4. e.l.f. Cosmetics taps Stanley cup craze with limited edition collab The limited edition Quencer comes in the beauty brand’s lip oil shades
  5. The Body Shop relocates UK headquarters for 'cultural reset' The embattled British beauty retailer is moving its team to Brighton after being saved from administration

Upcoming event

Skin Care Trends for 2025

31 October 2024 | Virtual See all

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Sustainability

Top 50 beauty brands 2023: Which country’s brands are booming?

Which country’s brands gained in value in 2023 and which brands joined or fell off Brand Finance’s beauty league table this year?
You need to be a subscriber to read this article.
Click here to find out more.
Packaging

A 'second life' for beauty packaging

Cosmetics Business talks with design agency Butterfly Cannon about its recent work with beauty brand Oriflame and the benefits of packaging with an innovative second life
You need to be a subscriber to read this article.
Click here to find out more.
Finance

We reveal the world's strongest beauty brands: Top 50 beauty brands, part 2

What is brand strength, how is it calculated and which are the cosmetic industry's strongest players? Plus discover numbers 26-50 on our brand league table
Colour Cosmetics

Best of beauty revealed: 2021’s favourite brands

New report lists the crème de la crème of beauty brands in the world today – and the rising stars to watch
You need to be a subscriber to read this article.
Click here to find out more.
Media

#CBtop50: The top 50 beauty brands in the world 2020

The 2020 ‘Brand Finance Cosmetics 50’ beauty league table sees L’Oréal take the crown for the world’s most valuable global beauty brand, while CVS stands tall as the top beauty retailer. But how will the coronavirus crisis impact next year’s list?
You need to be a subscriber to read this article.
Click here to find out more.
Media

Think locally: Strategies for success in Southeast Asia's beauty markets

Southeast Asia comprises lucrative but very diverse beauty and personal care markets, so targeted approaches are recommended for brands eyeing this region, as Reena Karim-Hallberg, Michael Tatarski, Poorna Rodrigo and Jens Kastner write
You need to be a subscriber to read this article.
Click here to find out more.
Ingredients

Understanding the effects of skin care for the world of tomorrow

The Anti-Ageing Skin Care Conference 2018 presented expert research tackling contemporary issues in skin ageing
Subscribe now