Molton Brown pledges sustainability goals and unveils eco-friendly partnerships

The British fragrance brand also has advice for industry peers trying to be more green

Founded in 1971, cruelty-free Molton Brown has boasted ethical credentials for nearly 50 years, but now the Kao Corporation-owned fragrance brand is ramping up its environmental initiatives.

Beatric Descorps, Global VP of Marketing for Molton Brown, explains to Cosmetics Business what consumers can . . .

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