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J C Penney Co
J C Penney Co
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Trending Articles
Sol de Janeiro breaks into sun care and taps Sofia Richie Grainge as face
The Brazilian body care brand has signed the American influencer to front its new Rio Radiance SPF 50 Sunscreen Collection
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Olaplex’s brand struggles have paved the way for a bond builder revolution
As Olaplex continues to grapple with financial and legal challenges, new contenders are seizing the opportunity to make a name for themselves in the bond repair segment
Lady Gaga’s Haus Labs launches into Europe
Consumers in France, Spain, Germany, Italy and more can now get their hands on the ‘Poker Face’ singer’s make-up range via Sephora
Aptar Beauty
Aptar Beauty is a leading and innovative dispensing solution provider for beauty brands around the world. We focus on value-added sprays and dispensing solutions for fragrance,...
Lush unveils Shrek-inspired pop-up to celebrate new collaboration
The ethical beauty brand’s activation in London, UK, celebrates its new limited edition collection based on characters from the hit DreamWorks franchise
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Marketing
JCPenney donates $50,000 to support cancer patients with HairToStay partnership
The US-based non-profit provides patients with scalp cooling treatments to help reduce hair loss caused by chemotherapy
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JCPenney expands beauty concessions to more than 600 stores
With a focus on inclusivity, the US retailer will showcase BIPOC-owned beauty brands including EleVen by Venus Williams, MinttyMakeup and Buttah via its partnership with Thirteen Lune
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JCPenney launches virtual make-up and skin care services with Revieve
The US retailer aims to deliver a more personalised and inclusive beauty experience for its customers, after its JCPenney Beauty shop-in-shop replaced its former Sephora concessions
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J.C. Penney onboards Harvey Nichols’ former Beauty Director to turn around business
Retailer will lean on Jo Osborne’s experience in beauty retail to help business bounceback from Sephora exit
Finance
How J.C. Penney is moving on from its Sephora partnership
J.C. Penney’s new in-store and online beauty destination replaces its retail deal with Sephora, which turned sour after a legal spat
Retail
JCPenney focuses on black-owned beauty brands after Sephora exit
The US department store chain announced its inclusive cosmetics strategy after Sephora partnered with rival Kohls
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JCPenney nears $1.75bn buy-out deal
The agreement has been drawn up almost four months after the retailer filed for bankruptcy
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