Is Meghan Markle eyeing her own beauty business?

By Becky Bargh 8-Oct-2021

Rumours are circulating that the Duchess of Sussex could be entering the lucrative industry after meeting with beauty marketing guru Bill Guthy

A beauty venture could be Markle's savviest business move to date

Since stepping down as a senior member of the British royal family, Meghan Markle’s career has reached the zenith.

The Duke and Duchess of Sussex have become hot commodities over the pond, rubbing shoulders with California’s starlets, and living just down the road from American actor Rob Lowe in their US$14m Montecito home.

Following their move to the US, the duo signed a blockbuster deal with Netflix, rumoured to have put be worth an eye watering $100m.

Streaming service Spotify was also keen to bag a contract with the Sussex’s, snapping up the former senior royal couple to produce and host podcasts on the platform.

Meanwhile, Markle, a former Suits actress got together with Disney for a voiceover character and became a New York Times best-selling author after publishing her children’s book The Bench.

However, there’s one stone that remains unturned – a beauty venture. And even that looks like it could be fair game for Markle.

Rumours have begun to circulate that the 40-year-old could be on the verge of launching her own cosmetics line after making a number of visits to the estate of Bill Guthy, the beauty marketing executive of Guthy-Renker.

The Sussex's made their exit as senior members of the royal family in 2020 and moved to the US

Guthy-Renker is a direct-to-consumer marketing firm that specialises in celebrity-endorsed beauty products.

Jessica Simpson and Kelly Clarkson have both promoted products from Guthy-Renker’s Proactiv line.

Having kept company with the Clooney’s, Jay-Z and Beyoncé, the Duchess would be in good company alongside Jennifer Lopez and Cindy Crawford, who both have beauty brands steered by Guthy-Renker.

Other celebrities that have ventured into the beauty arena include Lady GaGa with her Haus Laboratories brand, Selena Gomez’s Rare Beauty and Jessica Alba’s Honest Beauty.

The greatest celebrity beauty success story of late, however, is Rihanna’s Fenty Beauty.

Her business venture with LVMH’s brand incubator Kendo, which saw the Umbrella singer become the poster girl of inclusivity, propelled her to join Forbes’ exclusive billionaires club.

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If Markle makes the right moves at the right time, a future beauty venture could be her savviest business decision to date.