Dollar Shave Club founder leaves as CEO after a decade disrupting the male grooming industry

Michael Dubin and Mark Levin launched the subscription razor brand in 2011 before selling to Unilever in 2016

The founder of male grooming brand Dollar Shave Club (DSC) Michael Dubin has stepped down as CEO.

Dubin launched the subscription razor brand with Mark Levine in 2011 before selling the company to Unilever for a reported US$1bn in 2016.

The entrepreneur will remain a board member of the DSC and an advisor.

His replacement has been confirmed as Unilever newcomer Jason Goldberger, who joins the company from his role as chief executive of kitchenware retailer Sur La Table.

Goldberger has also served as CEO of online jewelry retailer Blue Nile, Chief Digital Officer of Target and General Manager at Amazon.

Dubin described Goldberger's experience as "second to none", continuing: "Heck, he may even look good in the commercials.

"Leading DSC has been the ride of a lifetime. I'm filled with gratitude for the myriad of people who have helped make this such a special place and brand, and I'm excited to stay involved.”

Goldberger will report to Fabian Garcia, President Unilever North America.

Sunny Jain, President of Unilever Beauty & Personal Care and chairman of the DSC Board, added: "Jason is a proven leader and experienced CEO who has demonstrated a strong track record leading brands and driving growth and the business is on an exciting upward trajectory.

"I couldn't be more confident in the future of Dollar Shave Club than I am right now.”

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