Beauty influencer Jackie Aina puts emphasis on self-care for debut brand

By Becky Bargh | Published: 11-Aug-2020

Described as ‘boujie on a budget’, the Forvr Mood product line is centred around a collection of four candles

Nigerian-American beauty influencer Jackie Aina has dropped her debut beauty brand’s first collection.

Having previously stepped out for Uoma Beauty and Anastasia Beverly Hills, the vlogger and social media star has put an emphasis on self-care for the launch of her own brand Forvr Mood.

Central to Forvr Mood’s first line are four candles, Match Business, Left on Read, Cuffing Season and Caked Up, with scents varying from pistachio and almond to hazelnut coffee and honey.

The candles are said to have a 65-hour burn time, and are hand poured in California, US, using 100% coconut soy wax.

The brand has been described as ‘boujie on a budget’ thanks to its affordable price point, with the candles retailing at US$35 each or $125 for the set.

The former US army vetran has also released a selection of silk headbands and pillowcases.

Announcing the launch on Instagram, Aina wrote: “4 moods, 4 vibes, 4 ways to treat yourself. Meet the @forvrmood family!”

Speaking on the brand’s Instagram, Aina said she would like to introduce more candles in the future, in particular a three-wick candle.

She also teased that the brand could potentially open its own store or sell via a third party retailer.

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