Beauty goes gaga for baby care

Published: 21-Jul-2016

As parents invest in their babies’ looks, sales are experiencing a growth spurt

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Beauty products aimed at babies are a growing hit in the US, according to new research from Canadean.

Nine out of ten parents in Central and South America believe that the way their child looks is important. These parents are the most likely to be concerned about baby beauty, with just seven out of ten of those in North America thinking about their child’s looks.

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