Since its 2017 launch, Seoulista Beauty has made a name on the UK and ROI beauty circuit, carving out a unique space in the masstige and prestige categories, with a total of 12 industry accolades to date for its hi-tech skincare range - including Anti-Ageing Product of the Year at the Pure Beauty Global Awards 2019 for the Advanced Clinic Gold Glow Instant Facial.
CEO Una McGurk, following an entrepreneurial career in the marketing, skincare and wellness arenas, spotted an opportunity to work on hi-tech product formulations with a team of dermatologists from South Korea, recently named the most innovative country in the world for the sixth year running.
By harnessing groundbreaking skincare innovations and repositioning them for the Western beauty connoisseur, McGurk mastered the desires of the contemporary skincare consumer and created a cult brand with mass appeal due to its instant transformational results.
With a wealth of eager customers and the attention of beauty journalists and social influencers, Seoulista Beauty’s next move will be to expand their distribution to further international accounts. "Our recent launch with Le Bon Marche as well as the Global Anti-Ageing award-win have come at just the right time as we set out to open new doors in Europe and beyond," explains Martin O’Hart, Global Sales Director.
Now established and ready to expand with an aggressive NPD plan for 2019 and beyond, Seoulista Beauty is fast becoming a serious contender in the global hi-tech skincare market.
For distribution and marketing queries please contact: marketing@seoulistabeauty.com
