Australian supermodel Miranda Kerr has joined Procter & Gamble (P&G) to lead its Gillette Venus Step Up & Step Out Tour, a US wide campaign to help raise money for women’s charity Step Up Women's Network.
Kicking off in New York at the beginning of June, the Venus Step Up & Step Out Tour then moved to Atlanta on 8 June, followed by Miami and ends in Los Angeles on 20 June. For every participant in the event, Gillette pledged to make a donation to support Step Up Women's Network.
"Venus not only offers an incredibly smooth shaving experience, but also empowers women to possess self-assurance, strength and inner and outer beauty which are all qualities of a true goddess," said Brenda Bynarowicz, North America Marketing Director for Shave Care.