Mankind brings out male grooming's distinguishing features

Published: 11-Mar-2016
Male Grooming

The online retailer offers customers more with a varied brand selection and editorial content

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Mankind is one of the UK’s leading online stores for men’s grooming products. The store is owned and operated by the successful multi-website online retailer The Hut Group since it acquired Mankind in 2011. Mankind offers over 300 masstige, premium and luxury brands. And although most of these are beauty labels, the site’s product portfolio also covers a range of other categories: fashion and accessories, fitness, nutrition and health, tech gadgets and tools and even homeware and kitchen appliances.

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Kleonne

Kleonne is a curated digital platform dedicated exclusively to elevating men’s skincare and grooming. We partner with premium brands to simplify product discovery, offering a refined environment where consumers can explore high-quality formulations with confidence. Through expert-led content, real-world routines and educational editorial features, Kleonne connects modern men with brands that prioritise performance, craftsmanship and credibility. Our model is built to support brand visibility and trusted engagement, helping men refine their routines while enabling partners to reach a highly targeted and growing demographic
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