La Mer Middle East recently celebrated the one year anniversary of its Blue Hope campaign by releasing a reef ball into the ocean off the coast of Dibba, Oman. The reef ball placement came ahead of World Oceans Day (8 June) and marked the one year anniversary of the brand’s association with Al Boom Diving’s coastal restoration project.
La Mer ME releases reef ball ahead of World Oceans Day
The French skin care brand is supporting marine wildlife off coast of Dibba
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Is longevity the next big beauty category?
Read moreLongevity beauty is more than a trend – it is a tonal shift to approaching skin and hair health. With L’Oréal, Estée Lauder Companies and Beiersdorf debuting longevity launches, the movement has gone mainstream. Julia Wrays asks: Where can it go next?
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Is longevity the next big beauty category?
Longevity beauty is more than a trend – it is a tonal shift to approaching skin and hair health. With L’Oréal, Estée Lauder Companies and Beiersdorf debuting longevity launches, the movement has gone mainstream. Julia Wrays asks: Where can it go next?
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Colour Cosmetics
It’s a love story: How beauty brands are marking Taylor Swift and Travis Kelce’s engagement
As singer Taylor Swift and American football tight end Travis Kelce’s engagement announcement takes over the internet, Cosmetics Business looks at how beauty brands are getting involved ‘authentically’ on social media
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