Jason Momoa breaks into beauty with deodorant collab

By Alessandro Carrara | Published: 5-Mar-2025
Body Care

The Hollywood film star worked with Humble Brands to create the deodorant range, which is focused on the scent of the rockrose flower

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Jason Momoa has made his beauty industry debut with a new deodorant launched under his On The Roam docu-series.

The Hollywood film star worked with the US-based personal care brand Humble Brands to create Rockrose & Cedar, a plastic-free ‘naturally sourced’ deodorant.

Momoa is said to have been a fan of the brand before this collaboration, Humble Brands founder and CEO Jeff Shardell told Cosmetics Business.

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