Dr Mark Smith
Dr Mark Smith started his career in the field of chemistry at the University of York.
He is a renowned researcher that has worked with major universities across the world on the development of drug design and biotechnology.
Now, as the General Director of NATRUE, a non-profit association committed to the promotion and protection of natural and organic cosmetics worldwide.
Here, he talks to Cosmetics Business about the newly published guidelines ISO 161281 for organic cosmetics and the effect its implementation will have on the industry.
"In September 2017, the International Organisation for Standardisation issued guidelines covering the technical definitions and criteria for natural and organic cosmetics.
A producer or manufacturer can now freely use these guidelines.
ISO is an independent, non-governmental organisation that sets specifications, requirements or guidance on a topic.
Generally speaking standardisation can reduce complexity, and with it barriers to trade.
This approach is something that could have been of considerable benefit to the natural and organic cosmetic sector.