Is too much technology in beauty a bad thing?
What creative minds can do in the name of cosmetic technological advancement is fascinating, but could it be harming consumers and damage reputations in return?
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Mirrors can now analyse lifestyle influences on the skin while it plays your favourite songs, hairbrushes can connect to your mobile to suggest how to comb better and your iPad can now guess your age. But has it all gone a bit too far?
Patrick Fagan is the Dr Patrick Fagan is the Head of Emotion Sciences at CrowdEmotion discusses how technology is shaping the consumer mindset.
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Sacheu Beauty, Estée Lauder and L’Oréal Paris most popular brands with beauty creators over 40
Read moreThese brands have gained the strongest VIT growth with beauty creators aged 40-plus in 2025, according to Traackr’s new Rising Influence #Over40 Beauty report. This is why these beauty players resonated…
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Marketing
Sacheu Beauty, Estée Lauder and L’Oréal Paris most popular brands with beauty creators over 40
These brands have gained the strongest VIT growth with beauty creators aged 40-plus in 2025, according to Traackr’s new Rising Influence #Over40 Beauty report. This is why these beauty players resonated…
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Skin Care
Opinion: Lessons to learn from Shay Mitchell’s kids sheet mask brand Rini’s divisive launch
The actor’s K-beauty hydrogel masks for children have faced a wave of backlash, being branded ‘unnecessary’ and ‘dystopian’ by social media users. Beauty marketing specialist Stacey Levine unpacks the Rini conversation and explains what brands can learn it
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