How Covid-19 is forcing the beauty box industry to innovate

By Sarah Parsons | Published: 29-Jun-2020

The beauty subscription box model has allowed consumers to experiment with new brands while maintain social distancing measures

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Experimenting with beauty products has never been easier thanks to augmented reality filters, online consultations and subscription services.

And with consumers still apprehensive about visiting bricks-and-mortar stores due to Covid-19, beauty boxes offer

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