Heyday has appointed retail veteran Andy Taylor CEO to accelerate its US presence by expanding its retail network sevenfold.
Taylor will replace current chief executive Adam Ross at the retailer-cum-salon to lead the company’s bold retail and franchise development plan.
Heyday has set the set target of growing its door count from 31 (10 owned stores and 21 franchise units) to 71 in just under three years.
The skin care specialists door number is projected to hit 46 in 2024, followed by 71 in 2025.
A total of 135 committed franchise units are also on the cards in markets such as Denver, Boston, Austin and Phoenix.
Have you launched a new professional product or treatment in the past 12 months? Then you could be in with a chance of winning at this year's Pure Beauty Awards.
We are looking for products, treatments and salons that are worthy of recognition in the industry. Click here for more information.
Heyday is a multi-brand skin care retailer that offers customised facials with aestheticians.
“Adam has
Not yet a Subscriber?
This is a small extract of the full article which is available ONLY to premium content subscribers. Click below to get premium content on Cosmetics Business.
Subscribe now Already a subscriber? Sign in here.
