Designed to act as a trusted digital advisor, Skin.Chat analyses your skin, recommends products, explains ingredients, and even adds items directly to your cart – all within a single conversation.
Unlike generic customer service bots or static quizzes, Skin.Chat merges the science of dermatological expertise with the immediacy of in-chat shopping. It feels like talking to your favourite in-store consultant – one who remembers your skin profile, adapts to your preferences, and is available 24/7.
“Skin.Chat represents a new era in beauty commerce,” said Anastasia Georgievskaya, Co-Founder and CEO of Haut.AI. “We’ve combined years of skincare science with advanced AI to make expert guidance available instantly, anywhere. By merging the precision of professional skin analysis with the immediacy of in-chat shopping, we’ve created a trusted digital skincare companion – always-on, always personal, and designed to turn online browsing into a seamless, expert-led purchase experience.”
The Problem It Solves
Shoppers are overwhelmed by the sheer volume of skincare products online and frustrated by generic quizzes and filters that don’t adapt to their needs. It shows in the numbers: in 2025, the average conversion rate in beauty e-commerce is just 3%, while the cart abandonment rate in beauty and personal care reaches 81% (Statista, 2025).
At the same time, brands face rising customer acquisition costs, shorter attention spans, and the looming end of third-party cookies. Multi-channel distribution broadens reach, but often severs direct customer relationships – limiting insights into who buyers are, why they purchase, and how to keep them loyal.
Skin.Chat bridges that gap. It delivers human-quality consultation online at scale, while capturing consented, first-party data brands can actually use – boosting conversions, loyalty, and lifetime value.
Why It’s First-of-Its-Kind
- Scientific-backed Skincare Foundation: Clinically accurate skin assessment trained on Haut.AI’s proprietary dataset for safe, brand-aligned recommendations.
- In-Chat Shopping: Add-to-cart and checkout without ever leaving the conversation.
- Persistent Personalisation: Long-term memory recalls concerns and past routines for seamless return visits.
- Real-Time Conversational Intelligence: Adapts dynamically to each user’s preferences in free-flowing dialogue.
- Brand Voice & Control: Fully configurable to each brand’s tone, catalog, and claim guardrails.
- First-Party Data Engine: Collects skincare-specific insights for smarter targeting, CRM, and product development in a post-cookie world.
- SkinPortrait Hub: Lets users track skin progress over time, encouraging loyalty and repeat purchases.
- Omnichannel Deployment: Embeds seamlessly into websites, social media, e-commerce flows, or retail touchpoints to ensure consistent personalisation across every channel.
What’s In It for Brands
- Higher Conversions & AOV: Hyper-relevant recommendations shorten the path to purchase.
- Operational Efficiency: Automates routine consultations, freeing human experts for high-touch cases.
- Scalability: Manages seasonal spikes and campaigns without added headcount.
- Post-Cookie Resilience: Builds a skincare-specific first-party data asset for precise, compliant targeting.
- Customer Satisfaction & Retention: Always-on, science-backed support that inspires confidence and loyalty.
How It Works
Users snap a quick selfie or share skin concerns to instantly receive a comprehensive skin analysis report and tailored product recommendations. They can ask ingredient questions, adjust routines in real time (i.e. “shorter routine” or “no Vitamin C”), and see why each product is recommended. Purchases are just one click away within the chat, and progress is tracked in their personal SkinPortrait Hub for return visits.
For brands, Skin.Chat integrates via a floating button, full-page assistant, or embedded widget.
You can try it out here.