The platform extends Haut.AI’s AI skin intelligence beyond facial skincare to the neck, torso, arms, hands, legs, and feet. The announcement is accompanied by new national consumer research from Haut.AI revealing rising summer body skin concerns and growing openness toward AI-powered bodycare guidance.
The global beauty market is growing 10% year-on-year, with NielsenIQ's State of Beauty 2026 report showing that more than half of today's consumers are exploring AI-enabled shopping tools to personalise their purchases. Haut.AI’s launch of AI-powered body analysis comes at the right moment, bringing clinically informed AI skin analysis and personalised product recommendations to help brands better address rising consumer demand for more intelligent and individualised bodycare solutions.
Bringing AI Skin Intelligence Beyond the Face
Haut.AI’s new Body Analysis module expands the company’s AI skin-analysis platform beyond the face. The technology delivers objective, quantitative skin measurement across the full body including the face, neck, torso, arms, hands, legs, and feet, through a single unified pipeline Haut.AI’s suite of AI-powered skin intelligence solutions.
Positioned as a first-of-its-kind full-body skin intelligence platform for B2B beauty and wellness partners, the technology’s primary differentiator is its unified model architecture, which covers every body region without relying on fragmented or body-part-specific systems.
The technology was trained on more than 100,000 skin images across multiple body parts and validated across all six Fitzpatrick skin types (FST1–FST6) and genders as part of Haut.AI’s fairness-by-design approach to AI-powered skin analysis. Body coverage includes face, neck, torso (front and back), arms, hands (palm and dorsal), legs and feet. All regions are analysed through a single segmentation model and the platform enables product recommendations and personalised bodycare experiences.
For years, we watched the same pattern in clinical trials: products worked, but consumers felt lost, buying the wrong things, seeing no results, and losing trust in the category,
Said Anastasia Georgievskaya, CEO & Co-Founder of Haut.AI and a scientist with a Master's degree in bioengineering and biophysics.
Body skin is just as complex as the face, but brands have had almost no intelligent infrastructure to address it. Body Analysis changes that by giving brands objective, quantitative skin data across the full body through a single model, so they can match the right product to the consumer, drive measurable results, and build loyalty that one-size-fits-all recommendations never could.
New Research Reveals Rising Summer Body Skin Concerns
The announcement is accompanied by new national consumer research from Haut.AI exploring how body skin concerns shape consumer confidence, routines, and purchasing behaviour during summer months, as well as growing openness toward AI-powered skincare guidance. The survey of 1,238 U.S. women found that body skin concerns increasingly influence daily behaviour, product usage, and overall enjoyment of summer.
According to the findings:
- 81% of consumers regularly use bodycare products
- 91% expose more of their body skin during summer months
- Nearly 40% feel insecure showing their body skin
- Nearly 50% say body skin concerns impact their enjoyment of summer at least moderately
The research also revealed that body skin concerns are increasingly shaping consumer behaviour:
- 43% have changed summer plans because of body skin concerns
- 45% say cost prevents routine consistency
- 36% say bodycare routines involve too many steps
- 34% say they do not know what products to use
Consumers cited dryness and hyperpigmentation among their top body skin concerns, with hyperpigmentation ranking as one of the most difficult conditions to manage.
Access the full report here
Consumers Increasingly Trust AI for Bodycare Guidance
At the same time, Haut.AI’s findings point to rapidly growing consumer trust in AI-powered beauty guidance and personalised digital diagnostics.
The survey found:
- 62% of consumers are interested in or already use AI for skincare or bodycare advice
- 74% believe AI could make bodycare routines easier or more effective
For beauty brands and retailers, the findings signal a major shift in consumer expectations — from static product discovery toward intelligent, personalised bodycare experiences.
Preview results and request to download the full report here
