The beauty and wellness brand of Hollywood actress Gwyneth Paltrow, Goop, could be forced to shut down its UK operations after failing to file its accounts.
Goop was originally set up in Britain when Paltow lived with ex-husband, Coldplay’s Chris Martin, and was incorporated at Companies House, the UK’s official company register, in 2011.
In the wake of her ‘conscious uncoupling’ with Martin in 2014, Paltrow upheaved her brand’s HQ to the US, where it became a global success and opened its first retail destinations across the continent and in the UK.
However, Paltorw has found herself in hot water with Companies House for not keeping on top of her finances.
In April this year, she was issued with a formal warning that her company could cease to operate and be stripped of its assets if she did not balance the books.
Records show that the compulsory strike-off, also known as a dissolution, has now been put on hold due to an objection received.
“Action under Section 1000 of the Companies Act 2006 has been temporarily suspended as an objection to the striking off has been received by the Registrar,” a Companies House document read.
This is the second time her business has received a notice threatening closure after not filing its annual statements.
In 2019, the brand was filed with a First Gazette notice, but was suspended in January 2020 and discontinued in July 2020 when her accounts were submitted.