Pure Beauty

Grown Alchemist to open UK flagship to fuel physical retail expansion plans

By Amanda May | Published: 5-Nov-2024

The Australian beauty brand is rolling out its ambitious bricks-and-mortar plans, with new stores in the works for Hong Kong and New York too

You need to be a subscriber to read this article.
Click here to find out more.

Grown Alchemist is betting on international expansion to accelerate its growth, beginning with the debut of its first UK flagship this month. 

The 570sqft space, based in London’s Carnaby Street shopping destination, is the Australian biological beauty business’s first store outside of its home of Melbourne and will open on 15 November.  

A Grown Alchemist store is in the works for Hong Kong too, while the brand is also exploring locations for a US destination in New York City.

Launch dates for both are

Not yet a Subscriber?

This is a small extract of the full article which is available ONLY to premium content subscribers. Click below to get premium content on Cosmetics Business.

Subscribe now Already a subscriber? Sign in here.

You may also like