Lithuanian model Edita Vilkeviciute has been selected to front Roberto Cavalli’s new fragrance Paradiso, which is due to launch in February 2015.
Vilkeviciute will star in a global campaign shot by director Jonas Akerlund for television and Mario Sorrenti for print.
Vilkeviciute is already the face of Calvin Klein Eternity Aqua, Bulgari Omnia Crystalline edp, Bulgari Omnia Indian Garnet, Hermés Jour d’Hermés Absolu and Viktor & Rolf Bonbon. Vilkeviciute launched her career on the Cavalli catwalk and has graced many magazine covers.