In a fiercely competitive and oversaturated beauty market, Dr Sam’s has carved out a distinctive space.
It offers products rooted in dermatological expertise and guided by authenticity.
In just a few years, the brand has transitioned from a direct-to-consumer venture to a burgeoning international success, boasting partnerships with retail giant Sephora and plans for significant global expansion.
At the heart of this rapid growth is Dr Sam Bunting, a dermatologist with a clear mission: to provide transformative, simple and effective skin care solutions.
This year has been a period of significant growth for the brand, which is on track to achieve US$12m in revenue – a big deal for an independent, self-funded company.
Reflecting on the journey so far, Bunting emphasises the importance of listening to customers and staying true to the brand’s core values of simplicity and efficacy.